Benefits to Businesses


Direct travel spending (transportation, lodging, recreation) by visitors to Oregon was $8.3 billion in 2007. What else do visitor’s spend money on in your community? Drycleaning, fuel, groceries, a morning latte. This spending is above and beyond direct travel spending. How much of that are you getting?

Visitors to your community include commuters, family or friends of local residents, as well as out-of-town recreational or business travelers. Good customer service, provided by your business, helps to secure and retain that visitor “wallet share”.

Good customer service is all about bringing customers back and sending them away happy. If customers are happy, they will pass their positive experience along to others, who may then try your product or service for themselves and in turn become repeat customers.